Organic Food and Wild Oats Essay

Strong revenue growth Focused growth strategy Wide product portfolioWeak international operations Conservative international policy Increasing rental expenses OpportunitiesThreats Higher demand for organic products Expansion in the UK Growth in private label productsIncreasing competition Labeling and other regulations Slowdown in the US economy StrengthsWeaknesses Strong revenue growth Focused growth strategy Wide product portfolioWeak international operations Conservative international policy Increasing rental expenses OpportunitiesThreats Higher demand for organic products. Expansion in the UK Growth in private label productsIncreasing competition Labeling and other regulations Slowdown in the US economy AI Global Management. 8-26-14. INSTRUCTOR: Who wasn’t here last week? I’m looking at Michelle. So you are the only one that wasn’t here last week? Mrs. Johnson were you here last week. I’m going to pass out the assignments for next week for you. STUDENT: The PowerPoint one. INSTRUCTOR: Whole foods. So what you had to do just to remind everybody you have to take a look at those two companies, and do some research, did find out strategically what really happened? STUDENT: Do you have extra copies? I wasn’t here last week. INSTRUCTOR: I thought I asked who wasn’t here last week? Okay. We have to strategically do some research on both of these companies. You have your case study in front of you very thorough. You have to find out what kind of decision was made that created really an issue for Wild Oats — because initially when this company was put together, they were killing Whole Foods. They were Whole Foods before Whole Foods existed. They were doing wonderful. Growing, expanding in the same type of market. I know both cases, so I know a lot of answers, but all of a sudden some decision was made in their minds relatively strategic, but it turned out to be some pretty bad decisions. How many of you has heard of Wild Oats. All of us have heard of Whole Foods because they are in existence. So you have to run this as if you are the CEO of both take both sides. Compare and contrast and take a look at Wild Oats, and what happened to them. Take a look at the great decision, and then things started going south relatively quickly for them. Yet Whole Foods was the underdog. Now Whole Foods is doing. Well, I guess. Manufacture moving forward.